I'M Candace Wilson.
SENIOR PRODUCT DESIGNER & RESEARCHER
01 PROFESSIONAL
MY KNOWLEDGE LEVEL IN SOFTWARE
FIGMA
95%
MIRO
80%
PENDO
65%
PHOTOSHOP
85%
ILLUSTRATOR
80%
JAVASCRIPT
65%
HTML & CSS
80%
Welcome! I'm Candace Wilson, a seasoned UX/UI Designer with over 20 years of experience in the design field. My journey has taken me through diverse roles, from Senior Product Designer at Nelnet to leading design teams at Virufy to creating engaging user experiences at Launch and StrategyCorps. My passion lies in understanding and translating user needs into intuitive, engaging designs. With a strong foundation in both design and technical skills, I strive to create digital experiences that are not only visually appealing but also user-friendly and functional. I invite you to explore my portfolio to see how I've used design thinking and user-centered approaches to solve complex problems and create value for users and businesses.
02 PORTFOLIO
MY LATEST WORK. SEE MORE >
03 Experience
2023-PRESENT
Nelnet
Senior Product Designer
2021-2023
Launch by NTT Data
2020-2021
StrategyCorps
UX/UI DESIGNER II
Engaged in research, user testing, and A/B testing to enhance software design. Developed wireframes, visual UI designs, a comprehensive design system, and a style guide, while providing support to the development teams during the implementation phase. All these efforts were directed towards user-centric improvements, with a focus on color and usability research, and the creation of user flows, prototypes, and high-fidelity UI designs.
UX/UI Developer/Designer
Designed and developed for financial institutions and an in-house B2B and B2C app, BaZing. Created marketing templates, updated the marketing website, and led the build of a marketing catalog and a custom stock photography repository.
2021
Virufy
UX Design Team Lead
Led a team of UX designers and researchers in a volunteer role, overseeing the design process from conceptualization to implementation to deliver high-quality user experiences.
2014-2020
Covenant Health
Senior Designer
Worked with marketing managers across multiple hospitals to build brand identities. Designed promotional materials for fundraising events and created various print and digital assets.
2007-2016
User Experience and Brand Consultant
Running a successful freelance UX Design consultancy, I specialized in ideating, crafting, and refining website designs for various businesses. I cultivated brand strategies for clients worldwide, encompassing exhaustive research, brainstorming, and creating distinctive logos and websites to suit their specific market requirements. I used WordPress to build and customize websites, aligning them with clients' business goals and user needs. My practice of integrating user experience design principles ensured optimized user interactions. Further, I harnessed the power of social media advertising, specifically Facebook and Instagram, to enhance client engagement and expand my clientele.
Say Hello!
I'm always interested in exciting new prospects or just talking about design.
Feel free to get in touch!